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A leading brokerage recently set a target price of $390 for Google, and the underlying logic is worth analyzing.



First, let's look at two key actions: one is securing NATO's AI cloud project - this is not an ordinary client; it means it has passed military-level scrutiny in terms of data security and cross-border compliance. The system design is quite clever: sensitive information is physically isolated within the country, but AI analysis capabilities can still be accessed, satisfying sovereignty requirements while also unleashing computational power value.

Another is the Meta order that is currently under discussion, which could reach tens of billions of dollars. If Meta really hands over its AI training needs to Google's TPU chips, it essentially acknowledges a fact: in the high-performance computing race, Google's hardware ecosystem is already able to compete with Nvidia.

The brokerage raised the valuation from 360 to 390, with the core judgment being that the market has underestimated several hidden lines: the enterprise-level penetration rate of Cloud business, the bargaining power of TPU, the data barriers of Waymo's autonomous driving, and the AI monetization capabilities hidden within SaaS.

Looking at it from another angle, Google's current state is somewhat similar to Amazon's situation ten years ago when it had just developed AWS—on the surface, it appears to be a tech company, but in reality, it is transforming into an infrastructure provider. The difference is that this time, the infrastructure is not cloud storage, but AI computing power scheduling and model services.

The essence of this round of valuation reassessment is actually pricing the "Year of AI Commercialization."
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OnChainDetectivevip
· 13h ago
Wait, how is the number 390 so coincidental... from 360 to 390, rounding it to an integer? I need to check the movements of Google's Whale Wallet these days, usually before brokers raise valuations, institutional addresses will quietly Build a Position first, which can be dug out on-chain. As for the NATO project... physically isolating sensitive information but Computing Power can be accessed? This design logic feels a bit like a black box to me, I need to track the large interaction records from Google Cloud, if there are really tens of billions of Meta orders, the flow of funds surely can't be hidden. Can TPU compete with NVIDIA? Uh... isn't this conclusion a bit overblown, we need to look at the actual chip dump data to make a proper assessment.
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RektCoastervip
· 17h ago
NATO-level military reviews can be handled, which shows that Google really has no competitors in security compliance; the TPU game is played too deeply. If that deal with Meta goes through, NVIDIA will be in trouble, and the computing power hegemony landscape will change. The valuation logic of 390 dollars can actually be summarized in one sentence: the pricing power of AI infrastructure.
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consensus_whisperervip
· 20h ago
NATO trusts it, what does that imply... Google's architectural design this time is truly amazing, data isolation can still use Computing Power, both must be achieved. If Meta really uses TPU to train models, NVIDIA should be worried... In terms of hardware ecosystem, Google is indeed catching up. The story of cloud computing infrastructure providers is never-ending; it all depends on whether TPU can truly become a killer app. Waymo's data barrier is seriously underestimated; the autonomous driving line alone is also valuable. The logic of 390 dollars has been validated, but the real challenge is whether Meta's orders can be realized.
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SpeakWithHatOnvip
· 20h ago
Google's recent NATO orders are truly remarkable, having passed military-grade compliance; isn't this just a roundabout way of validating hard power? If Meta's TPU orders truly land, Nvidia will be in a panic; $390 might even be an underestimate. AWS also rose this way back in the day, and now it's Google's turn to build its Computing Power empire; the landscape is indeed different. This is about pricing the future of AI, no wonder brokers are so firm.
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MetaverseVagabondvip
· 20h ago
The NATO project's move is indeed ruthless, and military-level endorsement equates to giving TPU the hardest advertisement... If Meta really places an order for billions, NVIDIA will be in a panic.
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SolidityStrugglervip
· 20h ago
Google really nailed it this time. Once NATO's order is secured, it's clear that hard power is there... If Meta's tens of billions in orders come through, NVIDIA will be in trouble.
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MerkleMaidvip
· 20h ago
NATO's order plus Meta this time really shows that Google is quietly placing heavy bets... Can TPU really compete with N cards? It's hard to believe. Speaking of the price of 390, it mainly bets on Cloud's enterprise penetration rate, but AWS's moat is still tough. Computing Power scheduling becoming infrastructure sounds good, but will these people at OpenAI really let Google set the prices... This round of revaluation is actually about determining the price of AI, but the question is how long the price can hold. If Meta really spends billions on Google TPU, that would be a real story; right now, we are just hearing rumors... Whether Cloud can really tap into the enterprise market still depends on cost and security; I've always thought Google’s marketing is insufficient.
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