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Apple hires former Google executive to lead AI product marketing
Investing.com - Apple announced on Friday that it has appointed Lilian Rincon as Vice President of Artificial Intelligence Product Marketing. Rincon will report to the company’s marketing chief, Greg “Joz” Joswiak.
Rincon previously worked at Google for nearly a decade, during which she oversaw the company’s shopping and assistant products.
This appointment comes as Apple is preparing to launch an improved version of the Siri virtual assistant later this year. The updated Siri has been rebuilt using Alphabet Inc’s Gemini AI model technology.
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