Labubu Coin Beginner’s Guide: Price Surge Fueled by Trendy Toy IP

Labubu coin introduction

Labubu coin is an unofficial meme token inspired by the Nordic elf IP—Labubu, created by Pop Mart artist Long Jiasheng. This coin will launch on-chain in 2025, and although it has not received official authorization, it has quickly gained popularity due to the hype around trendy toys and social media dissemination. Its total supply is 1 billion coins, and it currently has trading pairs on multiple chains, including BNB Smart Chain.

Pop Mart trendy toy IP hotspot boost

Since Pop Mart launched “The Monsters” series, Labubu has taken the world by storm with its “ugly cute” design, especially in the Southeast Asia, Japan, and Western trendy toy circles, where limited blind boxes often sell out in seconds, and the secondary market premium can reach up to 20 times. In May 2025, the third generation of Labubu trendy toys became popular again, with long queues outside stores stretching from Los Angeles to Tokyo, creating a buying frenzy in multiple locations. This wave of trendy toys has directly increased the attention on related meme coins on the blockchain.

Labubu price trend and latest data

Figure:https://www.gate.com/trade/LABUBU_USDT

According to Gate’s real-time market data, Labubu/USDT is currently priced at 0.03899 USDT, rising +20.45% compared to yesterday. The highest price in the last 24 hours reached 0.04153 USDT, while the lowest fell to 0.03020 USDT; the trading volume in the last 24 hours is 24.51M LABUBU, with a transaction amount of approximately 900.29K USDT.

In-depth Analysis of Volatility Reasons

1. IP emotional value: Labubu, as a popular character of Pop Mart, has a strong fan emotional stickiness, and the crossover play of “trendy toys → blockchain” has sparked heated discussions in the community.
2. Speculative trading: A large number of short-term players create topics using platforms like Twitter and Reddit, driving prices to rise significantly in the short term.
3. Limited liquidity: The scarcity of circulation allows a small amount of capital to leverage prices, contributing to the high volatility of big pumps and dumps.

Investment Risks and Opportunities Reminder

• High risk: Although the market value once reached the tens of millions of dollars, it lacks official authorization. If Pop Mart strongly defends its rights, the token may face regulatory risks.
• Diversification of funds: Top wallets hold over 60% of the coins, posing a risk of collective sell-off.
• Short-term opportunity: If Pop Mart subsequently links with NFT or metaverse projects, Labubu coin may enjoy a second “linkage” dividend.
• Long-term potential: Based on the continued popularity of trendy play IP and community ecology, if a self-owned DAO or Web3 community governance can be formed, there may be further growth space.

Newbie investment strategy suggestions

1. Small-scale trial: Newbies can first invest 1-2% of their total assets for experimentation, avoiding liquidation after chasing the rise.
2. Take profit and stop loss: Set a 30% take profit and a 10% stop loss, and execute firmly.
3. Follow official updates: Pay attention to whether Pop Mart has any stance on blockchain projects on social media or its official website.
4. Batch buying: Using a dollar-cost averaging approach, make multiple small purchases to average out the cost.
5. Practice risk control: strictly guard against the “herd effect” and community rumors, make independent judgments, and do not follow blindly.