What Is the SAND Token? Latest Price and Collaboration with Cirque du Soleil Explained

Sand Token Introduction

The Sandbox is a blockchain-based decentralized social game and metaverse platform where users can build and trade digital assets and earn profits through the P2E (Play-to-Earn) model. The Sand Token (SAND) is an ERC-20 token that serves three core functions:

1. Payment and Transactions: Purchase LAND (virtual land), ASSET (game assets), and digital collectibles;
2. Community Governance: Token holders can participate in DAO proposal voting to jointly determine the direction of platform improvements;
3. Incentives and Profit Sharing: Creators and players can earn SAND rewards by participating in activities and contributing content.

Latest market prices and trends

Figure:https://www.gate.com/trade/SAND_USDT

Current Price: Approximately $0.255 (Real-time Price)

Since the spring of 2025, the price of Sand Token briefly surged to $0.30. In the first half of the year, it was influenced by market macro sentiment and the popularity of the metaverse, maintaining an overall fluctuation between $0.25 and $0.28. Recently, the price has retraced and stabilized around $0.25, providing investors with an entry opportunity.

Functions and Application Scenarios

1. Metaverse construction: Users can use Sand tokens to purchase virtual land on the platform, thereby creating games, social spaces, etc.;
2. Digital Asset Trading: Through the Sandbox Marketplace, Sand can be exchanged for various NFTs, character skins, items, etc., covering diverse applications such as entertainment, art, and brand collaborations.
3. Revenue Distribution: The platform regularly hosts creative contests and airdrop activities to incentivize high-quality content creators, and participants can earn Sand rewards.
4. Ecological Cooperation: Collaborate with well-known IPs and brands to launch limited edition collectibles, promoting platform liquidity and user activity.

Cirque du Soleil collaboration details

On June 25, 2025, The Sandbox announced a deep collaboration with the world’s top live performance brand Cirque du Soleil:

• Alpha Season 6 Collaboration: Classic performances such as Luzia are adapted into an “immersive interactive game experience,” which will be launched in the Sandbox metaverse.
• Digital collectibles sale: Limited edition themed NFT clothing, props, and avatars will be airdropped or sold in phases during the event.
• Creative Toolkit Open: Providing customized materials for community creators, encouraging secondary creation, and extending the Cirque style virtual world.

This move not only enriches the application scenarios of Sand Token but also enhances the platform’s influence in the mainstream entertainment sector, further expanding the user base and the demand for the token.

Investment and Risk Warning

• Investment Opportunity: Currently, the sand is at a low point in the range, with frequent cooperation and innovation, which is expected to bring short-term trading opportunities and medium to long-term value recovery.
• Risk Warning: The metaverse concept is still in the cultivation period, and the price of Sand is susceptible to fluctuations in macro sentiment and market speculation. It is recommended to control positions and implement take-profit and stop-loss strategies.
• Strategy suggestion: You can build positions in batches, paying attention to the progress of cooperation and platform activity indicators; in the medium to long term, we are optimistic about ecosystem construction, which is suitable for regular investment or holding.