Ever wonder why data breaches keep happening? Here's the uncomfortable truth: most companies hoard data they'll never actually use.

Think about it. Every password leak over the past ten years? Same story. Someone decided to store credentials that should've stayed ephemeral. The pattern's obvious once you see it.

That's where zero-knowledge proof protocols come in. Instead of collecting everything and praying your security holds, why not just... not store the sensitive stuff? Verify without hoarding. Simple concept, but it flips the entire data security model.

Web3 privacy infrastructure isn't just about fancy cryptography. It's about breaking the addiction to unnecessary data collection. Maybe it's time we stopped pretending centralized honeypots are acceptable risk.