Tether is preparing to make a new offer to acquire Juventus, with a total valuation exceeding 2 billion euros.

Deep Tide TechFlow News, December 13th, according to Hupu reports, based on joint reports by Italian journalists Riccardo Meloni and Eleonora Trotta, cryptocurrency giant Tether is very serious about its plan to acquire Juventus Football Club. They are prepared to make a new offer exceeding 2 billion euros.

Yesterday, Tether submitted an offer to the Exor board of directors, intending to acquire the 65.4% stake in Juventus held by the Agnelli family’s holding company. This news was announced by CEO Paolo Ardoino via social media, but this is only the beginning of negotiations.

Tether’s attitude towards acquiring Juventus is very serious, rather than just using this as hype. Yesterday’s public bid was just the first step; real negotiations are only beginning now. Both parties had initial contact yesterday. To persuade John Elkann to sell his Juventus shares, Tether is willing to double its previous offer, which would push the club’s overall valuation above 2 billion euros.

In response to such an offer, Exor denied it through unofficial channels, but this figure may still sway Elkann. At the same time, the trend of Agnelli family’s holding company gradually withdrawing from the Italian investment market cannot be underestimated. The ongoing events at GEDI Group are a clear example.

Juventus has long been described by Elkann as family assets, not just one of the many industries controlled by Exor. However, an overall valuation exceeding 2 billion euros could become an irresistible temptation.

Previously, it was reported that Tether plans to fully acquire Juventus Football Club and intends to invest 1 billion USD to reshape the club.