I believe most content creators have experienced this horror: a carefully crafted video suddenly gets taken down, or one day the account is directly banned, and all the drafts and materials that haven't been backed up are gone. Years of hard work just vanish into thin air.

Where is the root cause? It lies in centralized platforms holding absolute power. They are the landlord, the judge, and the enforcer. Your content is stored on someone else's territory, offering no real guarantee. One word from the platform, and you lose everything.

This is the problem that Web3 storage protocols aim to solve. For example, decentralized solutions like Walrus have a straightforward core logic: your files are encrypted and then distributed across nodes worldwide. No centralized entity can delete them with a single stroke. Access permissions are managed by smart contracts, meaning true control remains in the hands of the creator.

Their recently launched personal website tools allow creators to build a truly "uncuttable" showcase space. While the technical barrier is still somewhat high, the direction is very clear—taking your digital assets back from the platform's control.

In simple terms, this is not just about changing storage methods but fundamentally altering the ownership of data. Your creations should be protected like physical property, no longer subject to the platform's whims.