2026-01-09 12:30:43

It seems that Dexari is increasing its Twitter advertising efforts, aiming to expand its influence in the perpetual contract DEX sector. To be honest, if they shift their target users from purely crypto enthusiasts to traditional finance players and target those who are accustomed to trading stocks and futures with their ads, the results could be quite effective. Platforms like Hyperliquid are facing increasingly fierce competition, and whether their marketing strategies can differentiate themselves may directly impact user growth.

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BlockchainNewbie

· 15h ago

I think shifting towards traditional finance users is a good move, after all, their demand for leverage is right there.

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liquiditea_sipper

· 01-11 23:28

Turning to traditional finance users is an interesting move; those involved in stocks and futures indeed find perpetual contracts easier to get started with.

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ChainWatcher

· 01-09 12:57

Switching to traditional finance people is indeed a good idea, but does Dexari have the ability to break the circle?

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MoneyBurner

· 01-09 12:54

Oh no, I’m familiar with this tactic. Can burning money in marketing really produce results? The key still depends on whether the product itself is good. --- Switching to traditional financial players? That’s a good idea, but Hyperliquid has already been doing that. What’s the point of differentiation? --- Perpetual DEXs are now just a money-burning game. The one with the deepest treasury wins, and on-chain data will tell the story. --- Instead of wasting money on Twitter ads, it’s better to increase the transaction fee rebate ratio. That’s the real way to retain users. --- Basically, it’s about who can cut the traditional retail investors first. Whether Dexari can capture the traffic pool is the key. --- If this marketing campaign fails, user growth will directly turn negative. Let’s bet they can come up with some tricks. --- People coming from stocks and futures will only get liquidated and educated once. Do they really understand leverage risks? --- The best time to build a futures DEX has already passed. Now, entering the market is just taking on the role of a bag-holder. --- On-chain data shows how these platforms’ daily active users and trading volume are trending; otherwise, it’s all just empty talk.

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metaverse_hermit

· 01-09 12:50

Turning to traditional finance players is indeed a bold move; the competition in the crypto world is extremely fierce.

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TokenToaster

· 01-09 12:48

No matter how many marketing tricks there are, you need real strength to back them up.

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TommyTeacher1

· 01-09 12:44

Differentiated marketing is the key to success; otherwise, it's just burning money.

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GateUser-2fce706c

· 01-09 12:41

I've said it before, whoever can attract traditional financial retail investors to perpetual contracts will win. Dexari is responding quite quickly now. It's almost time to enter, but the key is to seize this marketing window; opportunities like this don't come often. Hyperliquid is expanding aggressively, and without a differentiated strategy, it will be eliminated sooner or later—that's inevitable. To put it simply, it's about who can break out of the circle faster; traditional traders are the real key to wealth. There isn't much time left to position in the DEX sector; the trend is already very clear. Many are still watching from the sidelines, but those who understand the industry are already quietly building positions. First-mover advantage is crucial. If Dexari wins this marketing battle, it will likely become the new leader in perpetual contracts—time waits for no one.

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