2026-01-14 08:12:49

Animoca Brands recently completed the acquisition of digital collectibles and game developer SOMO. This company, focused on creating playable, viewable, and tradable digital assets, owns several applications including SOMO Codex, SOMO Duel, and its flagship product SOMO Battleground.

After the acquisition, Animoca Brands plans to leverage its existing Web3 ecosystem infrastructure to support SOMO's product portfolio. This move reflects traditional gaming giants' continued optimism about the digital collectibles and blockchain gaming track.

From a market perspective, this merger and acquisition demonstrate the activity in the Web3 gaming sector. SOMO's emphasis on "tradeable assets" aligns with the current development trend of NFT gamification, upgrading digital collectibles from pure display properties to genuine in-game assets and trading targets. This is of significant importance for exploring the business models of the entire ecosystem. With its experience in Web3 game investment and incubation, Animoca Brands is expected to further enhance SOMO's product market competitiveness.

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DogeBachelor

· 10h ago

Another wave of big fish eating small fish, Animoca's strategy is really impressive. Tradable assets are indeed a way out, much better than just a simple JPG.

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AlwaysMissingTops

· 10h ago

Animoca's move this time is really impressive. The logic of tradable assets in SOMO truly hits the pain point, making it much more interesting than pure JPG collectibles.

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ChainDetective

· 10h ago

Once again, another merger and acquisition. This time, Animoca is acquiring SOMO... To be honest, the blockchain game sector really relies on these big players to make things interesting.

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BottomMisser

· 10h ago

It's the same old story, big companies buying and buying... How many times have we heard the phrase "tradeable assets"? Where are the games that you can actually play?

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MEVSupportGroup

· 10h ago

It's another buy buy buy from Animoca, this time SOMO... To be honest, this "tradeable asset" sounds pretty good, but I'm just worried it might be another prelude to a new round of rug pulls.

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