The Entrepreneurial Awakening of the Enthusiast: Why This Is the Best 2-3 Years

Are you feeling guilty because of having too many interests? Have you been advised that “specializing in one field is the key to success”? If so, you need to know: in today’s era, entrepreneurship means that having broad interests is no longer a flaw, but the strongest competitive advantage. Now is the time that belongs to you.

Society has brainwashed several generations: go to school, get a degree, find a job, then retire. This model made sense in the industrial age, but we have long moved beyond that era. Betting everything on a single skill is almost like professional suicide. The most dangerous part is that you may not even realize you’re trapped.

From the Industrial Age to the Second Renaissance: The Era Has Changed

Back to the Industrial Revolution, a needle worker could complete all processes from start to finish, making 20 needles a day. But by splitting the process and having different workers handle parts, the total output could reach 48,000 needles. This “specialization” thinking saved the industrial age but also shaped the entire modern society—including our schools, companies, and life plans.

The problem is: we no longer live in the industrial age.

The Renaissance of the past was born because Gutenberg’s printing press changed the cost of information access. Before that, a handwritten manuscript took months to complete. After the printing press appeared, 20 million books flooded into Europe within 50 years, transforming knowledge once only accessible to elites into a resource available to everyone. Masters like da Vinci and Michelangelo emerged—not as “experts”—but as polymaths who crossed painting, sculpture, engineering, anatomy, and more.

Now, the internet is our era’s printing press. Entrepreneurship means you now have the same opportunity as da Vinci—literally, not metaphorically. Knowledge is almost free, distribution channels are within reach, and the only limit is whether you can connect ideas from different fields to form a unique worldview.

Why Entrepreneurship Means the Victory of Generalists

Personal success depends on three elements: Self-education, Self-interest, Self-sufficiency.

Self-education is straightforward—you must take charge of your learning instead of passively accepting the education system’s arrangements. Self-interest is not greed but genuine concern for your growth, following your curiosity rather than external pressures. Self-sufficiency is the hardest—it means refusing to outsource your judgment and learning to make decisions on your own.

How do these three elements interact? Your self-interest drives you to self-educate; your self-education keeps you autonomous in your understanding; your self-sufficiency helps you see what truly benefits you.

This is precisely the condition for polymaths to emerge.

The truly admirable CEOs, founders, and creators are almost all generalists. They understand enough about marketing to steer direction, enough about products to build them hands-on, enough about human nature to lead teams. More importantly, they understand: ideas across fields can complement each other, forming a unique perspective only they possess—an inimitable view in the market.

Your advantage doesn’t come from deep expertise in a single field but from the “crossroads” of multiple fields. Someone with psychology and design knowledge views user behavior differently from a pure designer. Someone who understands sales and philosophy negotiates differently from a pure salesperson. Someone who understands fitness and business can create health companies that even MBAs can’t comprehend.

This is why entrepreneurship means that now is your best era.

The Three-Element Framework: Essential Conditions for Autonomous Entrepreneurs

If pure specialization makes people dull and dependent, what makes an individual smart and autonomous? It’s still those three elements.

Self-education is your engine. You need to learn proactively, not wait for employers or the system to arrange it. Deepening each interest increases your ability to make connections, expanding the complexity of your understanding of reality. The more complex your mental model, the more problems you can solve, and the more opportunities you can see.

Self-interest is your compass. It’s not selfishness but actively caring about your genuine growth within a system driven by corporations and governments. Most people fall into the “chasing novelty syndrome”—learning endlessly but producing nothing—because they seek cheap dopamine stimulation rather than true self-growth. When your interests become your career, most of them will naturally be filtered out—because at that point, pursuits are based on real needs, not escape.

Self-sufficiency is your foundation. It prevents your life direction from being hijacked by external forces. When you no longer rely on others’ explanations and judgments, you can truly see what benefits you.

These three elements are not entirely independent, nor must you have all of them. They promote each other: self-interest drives self-education, self-education fosters self-sufficiency, and self-sufficiency clarifies self-interest.

From Interests to Income: Practical Systems for Branding, Content, and Products

Now let’s talk about practical issues: how to turn these interests into profitable ventures?

First, you need to understand a fact: every business today is essentially a media business. You need attention. Attention where? On social media. Of course, this doesn’t mean you have to become an “influencer,” but rather: you need your work to be seen.

The most direct path is to become a creator—but here, “creator” doesn’t mean a YouTuber. I mean: openly share your learning process (this is content), build a brand around your growth story, and turn your problem-solving methods into products. This perfectly covers all the elements that entrepreneurship requires.

About branding: Don’t think of it as just an avatar and bio. A brand is a “small world” where people undergo transformation. It’s the overall impression formed in readers’ minds over 3-6 months through your articles, videos, and statements. Your story, worldview, and philosophy will be presented at every touchpoint—from your avatar to pinned content to newsletters. The key point is: your brand is your story, and your story is worth telling.

About content: The internet is a firehose of information, and AI will add more noise. This means high-quality content is more important than ever. The best content has one characteristic—high “idea density.” You can create a “thought museum” (using Notion or any tool) to record inspirations, ideas, and high-signal viewpoints you encounter. Not for content scheduling, but to form your unique way of thinking.

The key method is practice—express the same idea in different structures 1,000 times. The idea itself is important, but structure determines its appeal. The same core point, expressed through “observation + delivery,” will have a different effect than listing. By dissecting the structure of posts you like, analyzing why they work, and rewriting your ideas in different formats, you will gradually master the art of expression.

About products: In the “system economy” era, the most valuable products are those based on your personal practice and results—your “system.” Your product is unique not because it has more features but because it incorporates your verified methods and worldview. No competitors can copy this.

What Does Becoming an Entrepreneur Mean

Entrepreneurship is often demonized—as if only “unscrupulous elites” or “people with extraordinary talent” can start a business, and as if it requires massive startup capital and venture funding.

The reality is completely different.

If you have ever helped others with your interests and knowledge, you are qualified to start a business. Now, the startup cost for entrepreneurship is almost zero—just a laptop and internet connection. Social media makes distribution a “skill-driven” rather than “paid-driven” activity. AI and low-code tools enable one person to handle work that once required an entire team.

From a psychological perspective, entrepreneurship is the most enjoyable lifestyle because it combines your desire to learn with your desire for autonomy—you learn while working for yourself and creating value for others.

There are two starting paths:

Skill-oriented path: Learn a marketable skill, teach through content, then sell related products. Its limitation is the single dimension—you put yourself into a box, which is exactly what you want to escape.

Development-oriented path: This is a deeper route. Pursue your own goals (building a brand), share your learning (content), and help others reach their goals faster (products). The best part—success on this path automatically equips you with all the skills of the first path. If one part fails, you still have the “payable” ability.

The development-oriented path flips the traditional model. Instead of first “fictitiously defining a customer profile” to narrow your niche, you turn yourself into the customer profile. This makes everything much more natural—you pursue and verify what is truly useful, so you know it helps “your past self” and will help similar people too.

Product Perspective in the System Economy Era

At this point, I want to speed up because the principles are already clear.

We are entering an era of “system economy.” People don’t want “a solution,” they want “your solution.” There are thousands of writing products out there, but none of them are what you can offer—because your product incorporates your methods, experience, and perspective.

For example: someone might say my product “can be completely replaced by Google Drive.” Technically yes, but they miss the point entirely. My product is different because it’s a system I built by solving my own problems. I used to struggle to come up with content ideas and spent too much time duplicating work across platforms, so I built a system: spend two hours daily to handle all content needs, automatically sync to various platforms, and turn content into newsletters, blogs, and video repositories.

The reason this system exists isn’t because of innovative technology but because it addresses real pain points with real solutions.

Your system will be the same. When you accumulate methodologies while solving your own problems, and see others facing the same difficulties, you can productize, systematize, and sell your solutions. That’s the true meaning of entrepreneurship—solving problems, creating value, and earning rewards.

This Is Your Era

I want to tell all broad interests: stop feeling guilty. Stop believing in those “specialization” advice. Your brain is designed to explore, connect, and create. In the industrial age, this was a flaw; but in the information age, it’s a superpower.

Now is the second Renaissance. You have the resources and freedom that da Vinci once dreamed of. Knowledge is free, distribution channels are open, and starting a business costs the least. The only thing missing is your action.

Entrepreneurship means you no longer have to work for others’ goals. It means you can merge learning and earning into a lifestyle. It means your diverse interests are not career obstacles but your greatest competitive advantage.

So, don’t waste the next 2-3 years trying to adapt to outdated systems. It’s time to create a system for yourself.